Sponsored video: Fairtrade coffee journey: can you guess where Hannah is?

I have to admit, thinking about buying Fairtrade is something that slips my mind when I’m out doing my grocery shopping. As a lover of coffee, by buying Fairtrade I could actually be making a difference to the lives of the farmers. The Fairtrade Foundation sent Hannah, a Fairtrade novice to a coffee harvest on the other side of the world. She was accompanied by comedian Tony Law to see the difference that buying Fairtrade can make. 

I found this so interesting to watch, not only for Tony’s antics, but also for the very simple message that by making a choice when doing your shopping, you can actually make a difference to people’s lives. Fairtrade means better working conditions and local sustainability for those in the developing world and a fairer deal all round, something I think everyone can support. I love the fact that Fairtrade is about addressing the injustices of conventional trade. 

I’m now trying to figure out where they sent Hannah! I think they are somewhere in South America, any ideas? Can you guess where they are? If you’d like the chance to win a trip for two to the coffee harvest, just hop on over to the to http://unr.ly/1bl0J3J and register your guess.

How aware of Fairtrade practices are you? Do you consider Fairtrade when purchasing your coffee? It’s definitely something I’m now going to be looking out for in the future! Where do you think that beautiful coffee harvest was located?

*post sponsored by Fairtrade Foundation, but all thoughts are our own


I’ve put together a two week quickstart guide to set you off on your journey, full of recipes, inspiration and advice. And it’s 100% FREE!

  • Rachel

    I always try to buy fairtrade coffee and often buy other fairtrade things too (sugar and tea are always fair trade). I have found it hard though, to find a decent decaff instant fairtrade coffee – some would probably say that no decaff instant is ever going to taste decent, fairtrade or not, but I need it later on in the day! Chocolate should really be fairtrade too – I sometimes teach children about fairtrade and they think its appalling that many children in the countries that grow cocoa have never ever tasted chocolate, because they need to sell all of it as the prices they get for it are so low. Kids have a very good sense of what is fair and not fair.

    I sometimes buy Nomads and People Tree fairtrade clothes, although I have to admit the People Tree stuff is usually bought in the sales, as its so bloomin expensive!! The Natural Collection website has a good roundup of ethical fashion brands. Monsoon I think is pretty ethical, too. And for those into outdoorsy things, Paramo and Patagonia I think are the more ethical brands – its really hard to find ethical, ‘green’ outdoor gear!

    • Laura

      I think i’ll be going around noticing the Fairtrade label on everything now! You are absolutely right, it’s amazing how children have that inherent sense of fairness in them. I also buy People Tree clothes, also in the sale! I got a couple of things last Christmas, I need to remember to have a good look on their site again!